SELECTED WORK

Proof, not just logos

Three cases that show the kind of work behind the communities below. Full case detail is confirmed with clients before publication.

CASE 01 · STARTUP

Lakewood Ranch, Florida

REDdot's founder led marketing and sales startup for a new-town development, helping establish it as a leading Florida community. The project received a Best in American Living Award.

Founder role: Vice President, Marketing, SMR Communities, 1994 to 2001.

CASE 02 · SCALE

LandMar Group portfolio

Directed branding, marketing strategy, sales programs, and teams across planned residential communities. Annual retail sales volume grew from $50 million to a peak of $500 million during this tenure.

Founder role: Vice President, Marketing and Sales, LandMar Group, 2001 to 2008.

CASE 03 · AUDIT, VIA REMA

Alegria, Playa Flamingo, Costa Rica

REMA was asked for a deep-dive marketing and sales audit of an actively selling mixed-use condominium community, with a situation analysis, SWOT, and recommendations under Control, Market, Sell, and Monitor to expedite sellout.

Via the Real Estate Marketing Alliance, with Parker Associates and PTC Computer Solutions.

Communities from three decades of work. Logos are shown as a portfolio record; client permission for each logo is confirmed before publication.

Lakewood RanchHammock OaksSilver OaksSeminole PalmsMariner SandsLowery HillsSolaerisNexus TennesseeGemini LakesConnestee FallsWest PortWayPointeTwisted OaksRadianceSeminole TraceCentral Park

Tell us where the community stands.

New launch, slow absorption, or a community that needs repositioning. We will tell you honestly if an audit, a positioning engagement, or a different kind of help is the right first step.